Learn why Flodesk is my favorite way to send beautiful emails, grow my list, and keep marketing simple. Here’s what makes it so easy to love!

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Flodesk Email Marketing
Today is not a craft or a DIY project, but it is something I am looking forward to sharing with you, especially if you are a fellow blogger, thinking about starting a blog, or you have a small business.
I started Our Crafty Mom in 2013, and it has definitely been a learning process. There’s so much that happens behind the scenes, and it took time to figure it all out.
My goal was to share my love of all things creative, but getting the website and email marketing set up the right way was essential for reaching people who also love creating.
One of the best ways to connect with your audience is through a newsletter.
It can take a while to grow your subscriber list, especially now with so much spam out there. People are pretty hesitant to share their email addresses, and I totally get it.
That’s why it was really important to me that my email marketing platform be visually appealing, user friendly, and affordable. Flodesk to the rescue!

What Is Flodesk?
Flodesk is basically your all-in-one spot for growing your subscriber list, sending awesome emails, and even selling products right from the platform.
I’ve been using Flodesk for Our Crafty Mom, for close to six years and I can honestly say I love it! When I first started with them my email list was small and the budget was tight.
I was looking for an email provider that was not only affordable, but also easy to use with a template that matched my brand. Flodesk checks all the boxes.
They started with email marketing, but now they’ve added tons of helpful tools, like a built-in link-in-bio page, simple e-commerce features, and upgraded analytics and segmentation so you actually know what’s working.


You can stick with Flodesk’s beautiful email marketing setup, or add Flodesk Checkout if you want to handle sales, too.
Flodesk Pricing
I’ve been able to grow my subscriber list to over 17,000 and I’m still paying the same monthly price I paid when I only had 2,000 subscribers!
It’s rare to see real business growth without the cost going up, but that’s exactly what I’ve experienced.
Pricing is super simple and straight to the point. Every plan includes unlimited emails and all the best features, so you never get hit with extra costs just for staying connected with your audience.

Why You Should Try Flodesk
Here are just a few reasons why you should try Flodesk for your small business.
- You can easily whip up landing pages, embed opt-in forms, and create eye-catching pop-ups to grow your list.
- The new features are super powerful and help you create gorgeous emails without the stress.
- They have expanded integrations to include Manychat, Canva, Thrivecart, and more. This makes your setup way easier.
- Pretty templates and simple design tools keep your emails looking on-brand every time. Easily customize templates with your brand colors and fonts.
- Helpful analytics and great pricing so you can grow your list without feeling overwhelmed.
Here is my current offering to new email subscribers which includes a gorgeous Old World Santa Printable.

Subscribe to Our Crafty Mom’s Newsletter
When a new member is subscribed, I set up a workflow form so they automatically receive an email with the free printable. It is super simple to create a template with code that you add to your page.
It is a great way to grow your list and can be changed out easily with different offerings.
Key Takeaways
Here are a few of my favorite features:
- I can browse and import Canva designs straight into Flodesk and edit them so they are customized with my brand.
- Reach more people by automatically resending emails to those who didn’t open the first time and increase opens by up to 30%. This has been a huge help with pageviews!
- A variety of templates to choose from including popup, inline, full page, link-in-bio, spin-the-wheel, video and a countdown timer.
Now that you’ve learned more about Flodesk and why I have used it for Our Crafty Mom, there is more good news.
You can try Flodesk free for 14 days and save an additional 25% off of your first year with my Flodesk discount code below:
Save 25% on your first year of the Flodesk membership
Are you ready to invest in your small business? Now is the time!
Let me know if you have any questions.
Save For Later
I’d love it if you would share this article with your friends on Pinterest by pinning the below image.
It helps my blog grow and doesn’t cost a thing! 🙂

Thanks for stopping by. Have a great day!

No, you can use Flodesk’s features like Link in Bio, forms, and Checkout without an external website.
A feature to sell digital products (or services) directly with custom pages, Stripe integration, and no website needed; it’s separate from email and has its own fee.
Yes! Flodesk just makes emailing simple. The site’s easy to navigate, the templates are gorgeous, and editing emails is a snap. Definitely one of the easiest platforms I’ve tried.
If you are new to Our Crafty Mom, here are some of my most popular posts:
- Tin Can Wall Pocket Planter
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